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It may seem an obvious thing to say, but the point is so often missed, that organisations and businesses do not flourish in isolation.

Recent events, brought about by a global pandemic, have shown the need for all businesses to reach out to their markets, their employees and supporters. Some call it "marketing" while others call it common-sense.

Innovation is the buzz-word in this, if only because businesses need to think and act differently to flourish in a changed world.

The Wellington Business Network is one of a number of first business clusters using a Flightdec website to enable businesses to create their own profile, then back it up with the tools to promote it.

If you'd like to join the cluster, read more here.

Exploring the possibilities of business clusters

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